Several factors - the stalled economy, extremely overpriced tickets, poor on-field performance and the absence of David Beckham - have culminated in the first quarter of the 2009 season, resulting in the Galaxy being easily ousted from the top of the league's attendance rankings. Bypassed by the expansion Seattle Sounders FC (29,939) and third-year club Toronto FC (20,465), Los Angeles currently sits third in average home attendance after three fixtures (19,346) - a far cry from last season, when the team averaged just over 26,000 per game and had announced sellouts of 27,000 at 11 of their 15 home matches.
Here's the e-mail in it's entirety:
During this two-week break from home games, we have a thank you gift and a Season Ticket Holder benefit to remind you about.
First, as a gesture of appreciation for your support as Season Ticket Holders, we are matching each full season ticket with a complimentary ticket for our next home game, on Saturday, May 2 vs. New York Red Bulls at 7:30 p.m. We value your support and hope that you will give these tickets to people who support the Galaxy. To print these tickets yourself or forward them to your guests, please log on to your online Galaxy Account Manager. Your Galaxy Season Ticket Account must be in good standing in order to receive these tickets, and they are available only through Sunday, April 26, so don't wait!
Please keep an eye out over the next two weeks for more Season Ticket Holder gifts, which will be arriving by mail to the primary mailing address on your account.
Next, please remember that the first of three exchange dates is coming up on Sunday, May 17! If you have unused season tickets from any of the first five games this season, we encourage you to take advantage of the exchange policy to get more use out of your season tickets. You can exchange up to one game's worth of unused season tickets for May 17, one game's worth for June 13, and one game's worth for September 19. Parking passes, add-ons, complimentary tickets, and resold tickets are not eligible for exchange. You can read more about exchanges by clicking here. Please call me at 310-630-2299 if you have any questions or would like to arrange an exchange.
We look forward to seeing you (and your guests) back at The Home Depot Center on May 2. In the meantime, please follow along with the team as they visit Colorado on April 25.
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4 comments:
Honestly, TJ... I think it's "big" of Tom Payne (President of Business Operations" and his team to be able to offer such give-aways to the LA Galaxy STHs. For me, I don't want to criticize them for doing this. Yes, the LA Galaxy's performances on field need more work & improvement - but, that can be said of other MLS teams during many parts of a long MLS season. I'm going to be patient and realistic - I'm not expecting miracles overnight!
But, tahnsk so much for the excellent work you do on this blog. I appreciate it!
Real Salt Lake is doing the same thing. As a season ticket holder, I just got an email saying I would get two free tickets to the game on Saturday
Charles, not trying to knock them for doing it, I'm glad that they're unhappy with the low attendance so far this season... but let's not kid ourselves about why it got this way. They are solely responsible for pricing out and/or driving away a large chunk of fans that were once filling that stadium.
I'm happy that they are finally showing some willingness to market to the non-Beckham fan more and I will gladly be giving my two free tickets to someone who used to go to the games before they themselves got driven away, in a hope to maybe bring them back into the fold.
It's a good move, it's just sad that it's come to his, that's all I'm saying. The Galaxy regularly drew 24,000+ to the HDC pre-Beckham...
Great idea. Put fans in the seats. When you see empty seats on television the league looks amateurish.
Also, the players feed on more people in the stands.
Good job with the blog.
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